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Interior Technology Boom Poses Satisfaction, Safety Questions

2015 WardsAuto Interiors Conference The industry already has seen failures, too. In a bid to get the latest connectivity technologies into the market, there have been stumbles as consumers were slow...

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Truck Designers Walk Line Between Gritty, Pretty

2015 WardsAuto Interiors Conference Customers told designers of the all-new ’15 GMC Canyon midsize pickup “they didn’t want a car – but they didn’t want it to look rough or cheap,” design chief Helen...

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FCA’s Busse Finds Inspiration Outside Industry

2015 WardsAuto Interiors Conference The splatter from a paintball, a genuine Texas Ranger’s badge, the warm lights of the Middle East and Lake Michigan stones are just some elements that have...

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Cars Lose Weight, One Part at a Time

2015 WardsAuto Interiors Conference Auto industry concentrates more than ever on designing weight out of vehicles.read more

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Nissan Titan at WardsAuto Interiors Conference

Nissan rolled out its all-new '16 Titan fullsize pickup at Detroit's Cobo Center as part of this week's WardsAuto Interiors Conference. First to market later this year will be the Titan XD with 5.0L...

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From the Floor: 2015 WardsAuto Interiors Conference

More than 600 people, an all-time high, attended the WardsAuto Interiors Conference this week in the all-new conference facilities at Detroit's Cobo Center for keynote speeches, panel sessions and...

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Luxury Automakers Seek Differentiation

2015 WardsAuto Interiors Conference Mainstream automakers now are incorporating woods and leathers into their vehicles, leaving luxury marques scrambling to differentiate their offerings. read more

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2015 Student Design Awards

Jeongyoo Kim won the grand prize for a concept that features modular seating and a centrally located steering wheel that allows front-seat occupants to face rear-seat passengers during autonomous...

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Student Designers Honored at WardsAuto Interiors Conference

2015 WardsAuto Interiors Conference The assignment was to design an interior for a 2030 compact CUV with self-driving capabilities. Ten seniors from the Transportation Design Dept. at CCS took on the...

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BMW’s Girard Says Materials Strategy Brand Specific

2015 WardsAuto Interiors Conference More BMW i offerings appear to be in the pipeline, too. Asked if the automaker has plans for models beyond the i3 and i8, Girard answers coyly, “There are a lot of...

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